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Company BizReach Inc.
CEO Swimmy Minami
Address 12F, Shibuya Cross Tower
2-15-1, Shibuya, Shibuya-ku
Tokyo 150-0002, Japan
Founded August 2007
Business Services
  • Planning, Development, and Management of Japan's #1 Executive Job Site
  • Internet Service Business
  • Business Strategy Consulting
  • Web Consulting


After graduating from Tufts, Swimmy joined the Investment Banking Department of Morgan Stanley’s Tokyo Office, and worked as a financial analyst on the M&A Advisory Team.

He later moved on to work for the PCCW Group, an investment firm based in Hong Kong, and helped start up the Tokyo Office. Focused on analyzing and executing investments into various companies in Japan, Asia and the U.S.

In 2003, Swimmy founded S-1 Sports, Inc., a consultancy firm advising Japanese and American firms in the sports industry, such as The Upper Deck Company and K-1 USA.

In 2004, he became one of the founding members of the Rakuten Eagles baseball club, the first expansion pro baseball team in 50 years, and played various roles in starting-up the club. Positions included Head of Entertainment, Assistant General Manager, Assistant to CEO as well as being the team representative on various league-wide committees such as Pacific League Marketing and the Professional Baseball Reform Committee.

In April 2009, Swimmy started up Japan's first subscription-based job site BizReach, which targets the 10 million Yen+ market. BizReach has quickly become the largest executive job site in Japan with over 300,000 registered members with an average annual salary of 10.8 million Yen (US$135K). The unique business model of BizReach and its success in Japan has triggered the establishment of RegionUP, which exclusively targets US$100K+ jobs and jobseekers in the APAC market.

Other than running the 2 job sites in Asia, Swimmy also started-up and is the CEO of LUXA, a warehouse sale-like e-commerce business in August 2010. LUXA is currently one of the largest independent e-commerce businesses of its kind in Japan, and has an added emphasis on providing premium products for sale.

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